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DIGITAL CONTENT PRODUCER

KING 5 NEWS

Digital Content Producer (Dec. 2021 - Present)

Executed breaking news, longform stories, side bar breakouts and explainers for a wide-ranging variety of coverage. Pitched stories and contributed to newsroom-wide editorial meetings.

Copyedited stories from reporters and other producers for AP style and search engine optimization (SEO).

Used analytics to manage our homepage and push alert strategy.

Key Results: I reported on some of the biggest breaking news stories in Seattle and the Pacific Northwest during my tenure. As the team’s “In Session” digital producer, I worked alongside our state capitol bureau to cover legislative sessions and statewide elections. I also reported on local politics and elections. Took ownership of our weekend coverage as the morning producer on Saturday and Sunday.

Produced and managed KING 5’s Facebook, Instagram, YouTube and X accounts. 

Key Result: Taking initiative, I created a tailored visual identity for KING 5’s Instagram, which has led to year-over-year growth, revitalizing the platform for our brand and reaching viewers where they are. I developed a Photoshop template and content strategy guide to train other producers.

First producer to take the lead at our new OTT streaming desk as the point person for guested livestreams, including Election Night 2024 and the end of the 2025 Legislative Session, producing segments and controlling vMix (switching graphics, running pkg/vo, camera shots, etc.) during the stream.

Key Result: I was entrusted to be the pilot producer for our new streaming efforts, creating one-sheet guides to train other producers on the process and best practices, and participating in cross-team meetings to develop strategy and technology.

DAKOTA NEWS NOW

Digital Content Producer (Jan. 2020 - Dec. 2021)

Produced and managed all content on dakotanewsnow.com as the sole digital content producer. Copyedited reporter stories and digital-only content. Managed all content on Dakota News Now’s social media accounts. 

Key Result: Utilized my graphic design skills and previous experience to create identifiable social media graphics for the new station brand.

 

KDLT NEWS

Digital Content Producer (Dec. 2016 – Jan. 2020)

Produced and managed all content on kdlt.com as web producer and all content on the station’s social media accounts. Advised sales and creative services to promote and manage community PSA’s, advertisements, and other marketing-based content online and on social media.

Key Result: First in the market to utilize social video and graphics to drive engagement, and first to use Facebook Live to strengthen our weather coverage, including wall-to-wall coverage during storms.

Graphics Operator & Production Assistant (Nov. 2010 - Dec. 2016)

Printed scripts and delivered them to producers, directors and anchors. Operated the studio camera or teleprompter during newscasts. Open/close duties for studio. Assisted producers, directors and anchors in any capacity.